If you’re like me, you have no shortage of ideas for creative things that you could do to make money. We have all had and heard plenty of ideas on how we can “make money online” and run our own businesses, or even just generate additional income. I have heard dozens and dozens of great ideas for websites, business models, or collaborative projects from friends, family and people that I know from online, but why do so few of them ever see the light of day? One word: FOCUS.
I have technically been through the startup process with 5 different brands, 3 of which have actually gone somewhere and made some money. As I devote my spare time to what is now my 5th startup project, I have noticed that it is now, more than ever, harder to focus my attention to make things happen. In a world saturated with Twitter, Facebook, instant messenger and beer, it is all too easy to let valuable work hours dwindle away into wasted time “networking.” Back when I was working on my 1st startup, Twitter and Facebook didn’t exist and my IM list was much shorter. Fortunately I have developed the discipline to buckle down and GTD when I need to, but it seems that so many people that I know haven’t mastered this art. Why? Because, for many of you, there is no real motivation. Why are you motivated to make your startup succeed? Is it your sole revenue stream? If you are like most, it isn’t. Many people today are starting businesses on the side, in hopes to launch something spectacular in the few hours per week they spend half-heartedly devoting to it. NEWS FLASH: Your business isn’t going to “take off” if you don’t light a fire underneath it!
Really want to succeed with your startup? You need to find motivation. What is the reason you are dedicating time to your startup? Here are a few common reasons if you don’t have any:
- You hate your day job & want to quit
- You want to be a millionaire
- You want to do something that you really enjoy
- You need to make additional income so you can get out of debt
Motivated yet? Here’s what you do:
- Write out a minimum weekly schedule that you will commit to devoting to your startup
- Make a list of every task that you can think of that needs to be accomplished
- When you sit down to work, turn off twitter & log out of facebook (beer still ok)
- Every time you sit down, work until you can cross off 1 or more things from the list; if your list items are too large for one sitting, break them into smaller, actionable items
You’ll find that once you have drive and focus, the action of completing tasks, even small ones, is rewarding enough to keep you motivated to keep going. Even when the list is long, accomplishing goals and rewarding yourself with crossing them off the list is an age old tactic that still works. Don’t let the fact that there’s a lot to do, and even more to distract you, bog you down! Keep going and good luck!